July 6, 2011, 7:24 a.m.
posted by enox
QuarkXPress offers other ways to modify type and to grab attention. Use your creativity to find ways to create custom drop caps and to stretch and modify text, but don’t get carried away — a little spice goes a long way!
Figure shows an assortment of rotated drop caps (large letters inset into a paragraph; refer to Chapter 6 for more details on the drop-cap feature). The drop cap is in its own text box; you can’t rotate drop caps that were created by means of the standard drop-cap feature.
Figure: Examples of the drop cap, embossing, and type manipulation effects that you can create in QuarkXPress.
Use QuarkXPress to anchor any kind of item — even grouped items — within text, including drop caps that you place in rotated boxes.
Here’s how we created the drop caps in Figure:
We rotated the drop cap in the bottom-left corner 30 degrees.
The font is different from the one used for the body copy and sized so that the letter covers the full diagonal of the text that it cuts across.
The drop cap in the top-left corner is trickier; it combines box skewing (15 degrees) and box rotation (25 degrees).
The drop cap on the right is a modified version of the other shadowed drop cap in the top-left corner.
For the shadow, we didn’t use the shadow type style. Instead, we duplicated the text box that contained the initial cap, offset the copy slightly from the original, and sent it behind the original by choosing Item→Send Backward. (Mac users must press the Option key to change the Send to Back command to Send Backward.)
We applied a 50 percent shade to the shadow text and set the runaround for both initial cap text boxes to None.
Figure shows the runaround turned off in the Modify dialog box.
Although this multiple-text-box approach to building drop shadows for text takes effort, it lets you create exactly the type of shadow you want, down to the color, shade, and the amount of offset. The QuarkXPress shadow type style cannot be customized; you receive just what QuarkXPress is preprogrammed to do.
When you’re finished creating a shadow, group the text boxes that form it so that one of them doesn’t get moved later accidentally. To group the text boxes, choose Item→Group, or press z+G or Ctrl+G.
If you refer to Figure, you’ll see an example of text that appears to be embossed (top right). This example was created with two text boxes. One text box contains white text and a runaround of None; the box above it contains black text and a box background of 40 percent black.
The other effect shown in Figure is simple to create. The Stretch text uses the horizontal scaling feature to make each subsequent letter scaled more. The following scale values were used for successive letters, from left to right: 50, 100, 125, 175, 225, 275, and 350.