Design of Sites: Patterns, Principles, and Processes for Crafting a Customer-Centered Web Experience

The primary principle of customer-centered design is know your customers, as discussed in Knowing Your Customers: Principles and Techniques. Now you will learn three related...

Iterative design involves taking an existing design and reworking it until it fits the needs of customers. This process is widely considered to be a...

There are three main reasons to use an iterative design process: It will help you find problems while they are still inexpensive and easy to fix. It...

Design is a process that is driven by both goals and principles. Goals come directly from analyzing your business and customer needs (see Knowing Your...

As we said earlier, a key principle of iterative design is rapid prototyping—quickly creating rough-and-ready mock-ups that provide useful feedback. These prototypes can help reduce...

Web site evaluation is the third (and most often overlooked) part of iterative design. Without evaluation you cannot know if you have met your target...

The key to designing successful Web sites is a customer-centered, iterative process that first identifies the expected customers and their tasks. Following the principles of...