Design of Sites: Patterns, Principles, and Processes for Crafting a Customer-Centered Web Experience

Slow Web sites are frustrating to use. A slow homepage can have a major impact on customers' first experience with a site. They might not...

Figure L1.1. Yahoo's homepage has a minimalist design with very few images, making it fast to download. (Reproduced with permission of Yahoo! © by Yahoo!...

Figure L2.1. The Geocaching Web site uses small images that are optimized for download.(www.geocaching.com, February 1, 2002) Background Images are often the slowest-loading part of...

Figure L3.1. This example from the People for the Ethical Treatment of Animals (PETA) site shows separate tables in action. At the top is what...

Figure L4.1. Craigslist provides a clean, functional, and popular Web site without using any images.(www.craigslist.org, August 26, 2001) Background This pattern describes features built into...

Figure L5.1. MP3.com uses many small, reusable graphics to accent its Web pages, including its logo, small question marks for getting help, small plus signs...